Cookie Policy
This document should be read in conjunction with our Privacy Policy. This policy specifically outlines the following key areas:
- The types of tracking technologies we use.
- The purpose and function of each technology category.
- Your rights and methods for controlling their use.
Introduction to Tracking Technologies
When you visit our platform, access our applications, or interact with our content, we and authorised third parties automatically collect information using technologies such as web beacons, cookies, pixel tags, and scripts. These tools, collectively referred to as “Tracking Technologies,” allow us to gather data about your online behaviour and device. This information is instrumental for a variety of operational purposes. The data gathered is used to achieve the following objectives:
- Enhance your navigation and streamline your user experience.
- Improve the performance and functionality of our platform.
- Personalise the content and features you interact with.
- Conduct statistical analysis to inform business strategy.
Understanding Cookies
Cookies are small text files that a web server places on your device when you visit a webpage. When activated, a cookie helps make our services more user-friendly by remembering your preferences and settings, which eliminates the need to re-enter them on subsequent visits. The primary function of cookies is to enable websites to operate more efficiently. Key functions of cookies include:
- Facilitating smooth and efficient navigation between pages.
- Remembering user choices and custom settings, such as language preferences.
- Helping to ensure that advertisements encountered online are relevant to your interests.
Types of Technologies We Use
Our platform utilises several different types of Tracking Technologies, each serving a distinct purpose. These technologies are categorised based on their function, from enabling essential site features to delivering personalised advertising. Understanding these categories will provide clarity on how data is used to operate and improve our services. The following sections provide a detailed breakdown of each type of technology we employ.
Strictly Necessary Technologies
For our services to function correctly and securely, the deployment of certain technologies is essential. Core operational processes are dependent upon a fundamental technological framework that cannot be disabled within our systems. The primary purpose is to maintain security and integrity by detecting potential policy violations and supporting security features. The core functions provided include:
- Enabling user navigation across the platform.
- Granting access to secure areas of the website.
- Authenticating user logins to protect account information.
- Processing essential service requests and transactions.
Functionality Technologies
An enhanced and personalised user experience is provided through the use of technologies designed to remember user-made choices. A smoother and more convenient interaction is achieved by eliminating the need to re-enter information on subsequent visits. Customising the service to meet individual preferences is the integral function. The primary purposes fulfilled are:
- Supporting authentication by recalling your logged-in status.
- Retaining user preferences, such as your selected language or region.
- Remembering other customisation choices you have made.
Performance Technologies
The collection of information regarding online activity and content engagement is performed to measure the performance of our services. Gathered information is utilised for analytics, research, and the compilation of aggregated statistical reports that inform operational improvements. All collected information is aggregated and therefore anonymous, preventing personal identification. The actions we are able to perform as a result include:
- Analysing how users interact with our platform.
- Identifying areas for technical and functional improvement.
- Compiling aggregated reports on website activity and user trends.
- Optimising the overall performance and usability of the service.
Marketing and Advertising Technologies
The delivery of tailored offers and advertisements relevant to user interests is accomplished through the employment of specific technologies. A primary function is to manage the frequency of advertisements a user sees and to measure the effectiveness of marketing campaigns. Placement is typically handled by our advertising partners, who gain insights about the audience that interacts with their content. Key functions include:
- Delivering promotional content and offers based on your derived interests.
- Limiting the number of times you are shown a particular advertisement.
- Measuring the effectiveness and reach of advertising campaigns.
First-Party and Third-Party Technologies
Tracking Technologies are stored on your device either by us directly or by third parties with whom we partner. This distinction is important for understanding how data is managed and used across our platform:
- First-Party Technologies: We store them directly on your device when you visit our website. They are used for the core functions described in this policy, such as remembering your preferences and analysing site performance.
- Third-Party Technologies: These are stored by other entities, such as our analytics service providers, business partners, and advertisers, who may run content or provide services on our platform. They enable these third parties to collect data for their own purposes, in accordance with their respective privacy policies.
How to Manage Your Cookie Settings
We provide you with several tools to manage and control your cookie preferences. It is important to remember that by disabling or blocking certain cookies, some features of our services may not function as intended or your experience may be less effective. You have multiple options for managing your settings, as outlined in the following sections.
On-Site Preference Management
You can adjust your cookie consent preferences at any time through our on-site Privacy Preference Centre. This tool allows you to opt in or out of the different categories of cookies used on our platform, with the exception of Strictly Necessary Technologies. This provides you with granular control over how your data is used for functionality, performance, and marketing purposes. Your preferences will be saved and applied to your subsequent visits.
Browser-Level Controls
You have the ability to manage cookie settings directly within your web browser. Most modern browsers offer integrated controls that allow you to view stored cookies, delete them individually or in bulk, and block cookies from all or specific websites. It is important to note that any configuration changes apply only to the specific browser in which they are made.
Managing Third-Party Advertising Technologies
You can also opt out of certain third-party targeting and advertising cookies by visiting dedicated industry-managed websites. These platforms allow you to control your preferences across a wide range of advertising networks. A primary resource for managing these settings is the Network Advertising Initiative.
Policy Updates
We reserve the right to amend this Cookie Policy at any time. Any changes will be posted on this page with an updated revision. We encourage you to review this policy periodically to stay informed about how we use Tracking Technologies. Continued use of our services after any changes have been made constitutes acceptance of the revised policy.